16.6.20 I've Come Here to Chew Bubblegum and Write Good Advertising Copy... and I'm All Out Of Bubblegum

Good morning everyone and welcome once more to the School of Daddy. This morning we are doing Literacy and in particular, Persuasive Writing. I must say both I and my family have been incredibly grateful for all the heartwarming advertising our favourite brands have been sharing throughout lockdown. We've certainly not felt this much human love, affection and general goodwill for such things as banks, oven chips, building societies and video conferencing facilities from well known technology giants. As well as enjoying the extremely comforting feeling of having multinational corporate brands caring for us, we also have a large amount of advertising material for the children to analyse and "magpie" the best words and phrases from to use in their own writing! As you can see they've been pretty busy and have created fantastic words and ideas banks already. The only shame really is that we're so busy learning we can't get out to the shops to buy, consume and obey like everyone else.